From ancient Babylonian kings to business men hurrying home, the humble umbrella has kept us dry and shaded for centuries. Founded in 1830, James Smith & Sons is the oldest umbrella maker in the UK. The iconic store in London’s New Oxford Street is a near perfect example of a Victorian shop, it has barely changed since 1857 and in London with rain expected, on average, at least once every three days, precipitation means profit.
ClientSentimental Journal ServicesArt Direction, Photography, Editorial, Styling, Location Sourcing Year2021Linkwww.sentimental-journal.com
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